Early Holiday 2016 Retail Ecommerce Winners & Losers (Mobile & Desktop)

Early winners on a percentage basis for mobile and desktop include Home Depot and Walmart on a year over year basis:

Early losers on a percentage basis for mobile and desktop include Gamestop due to a shift to digital downloads and K-Mart due to store closures on a year over year basis.:

When pulling all the traffic into a consolidated bar chart, context completely changes...Amazon lost on a percentage basis yet added 61% of Walmart visits in 1 year:

Source: https://www.internetretailer.com/2016/11/0...