Alexa (under name Alexa+) EARLY ACCESS for the browser has finally launched inline with Day 1 of CES. Previously Alexa was only available via Echo devices. In reading the fine print, Alexa+ is available for non-Prime members through January 2026 and will remain free for Prime members. Access will be available for $19.99 per month as a stand-alone subscription post January 2026.

The incumbents clearly have a head start in time:

ChatGPT - November 2022
Perplexity - December 2022
Claude - March 2023
Gemini (as Bard) - March 2023

Daily Active Users (DAUs) for incumbent sites continue to grow year over year:

ChatGPT - >220mm, +114% YoY
Perplexity - >8mm, +185% YoY
Claude - >3mm, +219% YoY
Gemini - >6mm, +913%